About
The short version
I'm a digital marketer and SEO specialist who's spent over a decade building, testing, and growing things online. Based in Kadi, Gujarat, India.
About Me
Building the web since 2012
My journey with technology started early—not in a classroom, but through curiosity and hands-on experimentation. I've always been someone who learns by doing.
10+
Years
50+
Projects
5+
Exits
My Story
Over the years, I've created and grown multiple web properties, from content sites to affiliate platforms. Some I still run, others I've successfully exited. Each project taught me something new about how the web works, how people search for information, and how businesses can grow organically.
Today, I focus on two main areas: helping businesses grow through strategic SEO and digital marketing at Phantom Rent A Car, and building digital products through Mindjek Technologies LLP, a company I co-founded.
I'm particularly excited about the intersection of SEO, automation, and AI. These tools aren't replacing the fundamentals—they're amplifying what's possible when you understand them deeply.
Journey
How I got here
A timeline of key milestones. Click to expand.
Beyond Work
Family First
Behind every late-night project and early-morning strategy session is a family that keeps me grounded. My wife Neha Tripathi isn't just my partner in life—she's also in the same industry, working in digital marketing and SEO. We often find ourselves brainstorming ideas over dinner and debugging campaigns on weekends.
Our 2-year-old son Arjun brings endless energy and joy to our home. He's already showing curiosity about the screens we work on—though his current expertise is mostly in closing browser tabs at the worst possible moments.
Having a family in the same field means we understand each other's work pressures, celebrate the wins together, and support each other through the challenges. It's a blessing that makes this journey more meaningful.
Wife
Neha Tripathi
Digital Marketer
Son
Arjun
2 years old
Principles
How I approach work
Results over theory
I focus on what actually moves metrics, not what sounds good in frameworks.
Long-term thinking
Quick wins are nice, but I prioritize strategies that compound over time.
Honest communication
I'll tell you what's working and what's not. No sugar-coating.
Continuous learning
The digital landscape changes constantly. I stay curious and adapt.
Want to work together?
I'm always open to interesting projects and collaborations.